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The Rise of Women-Centric Events

In the past few years, we’ve seen an incredible shift in how women-centric events are created and experienced. It’s no longer just about showing up, taking notes, and leaving inspired—it’s about belonging, connecting, and being part of something bigger.

That’s exactly what Kelly Roach and I envisioned with Called to Lead—a movement designed to help women rise in business and life, while staying grounded in what matters most: family, faith, and fulfillment.

You really can have it all—a thriving business, a strong marriage, and a connected family—and do it in a way that feels aligned. That’s what Called to Lead stands for: showing women that success doesn’t have to come at the cost of joy or balance.

Innovative Networking: Connection Before the Conference

The strength of an event doesn’t just come from the speakers or the schedule—it comes from the energy, relationships, and sense of belonging it creates.

That’s why we introduced pre-event networking experiences that allowed women to connect and build relationships before the big day even began. The results were incredible—women walked in already supported, excited, and ready to dive deep. It was unlike anything I’d ever seen before, and it proved that those early moments truly set the tone for everything that followed.

And it didn’t stop there. After the event, we kept the momentum alive with post-event networking sessions, giving women the chance to deepen those connections. In a digital world where relationships can feel fleeting, we wanted to create something lasting—real, meaningful connections that extend far beyond the event weekend.

The Power of Content and Visibility

We live in a digital era where visibility equals opportunity—and we wanted every attendee to walk away not just inspired, but seen.

So, we went all in. We integrated live podcasting, pop-up content studios, video interviews, and media creation right into the event experience. Yes, it was ambitious—but it worked. The energy was electric. Women left with professional photos, video clips, and interviews they could use immediately to grow their brands and share their voices with the world. Because here’s the truth: events have become the new currency.

When done right, events don’t just create transformation—they create content, credibility, and community that last long after the final session ends.

Cultivating a Year-Round Movement

The biggest secret behind Called to Lead isn’t what happens in the room—it’s what happens after.

We didn’t want the connection to end when the lights went down. That’s why we launched the Called to Lead Facebook Community—a year-round space for continued growth, collaboration, and support.

Inside this community, women share wins, seek advice, form partnerships, and celebrate one another. Between live events, virtual sessions, and smaller masterminds throughout the year, we’ve built a movement that keeps women connected, inspired, and accountable. Because growth doesn’t happen once a year—it’s a lifestyle.

A New Blueprint for Women’s Events

At the end of the day, the future of women’s events isn’t about more speakers, flashier stages, or perfect highlight reels—it’s about connection, collaboration, and community. Called to Lead was created to be that space—a place where women can grow, lead, and rise together. It’s about bringing your full self to the table: the businesswoman, the mom, the leader, the dreamer.

Because when women come together with purpose and support, incredible things happen.
This isn’t just about attending an event—it’s about answering a call.
A call to lead, to lift others, and to build a life and business you love—on your own terms.

Called to Lead 2026 !

And the best part? We’re already gearing up for next year! If this sounds like the room you’ve been waiting for, registration for the next Called to Lead event is officially open.

Don’t wait—secure your spot and be part of a movement that’s changing the way women lead, connect, and create impact.

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